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Web Accessibility Recognition Scheme

The Internet permeates every aspect of our daily life, allowing people to access information and services online, and interacts with each other anytime anywhere. It also opens up new opportunities for enterprises and organisations to promote their products and connect with customers. Making a website accessible not only facilitates different users and customers, including persons with disabilities and special needs, but also boosts its search rankings from search engines and helps reach the widest audience through higher web visibility and increased traffic to the websites, thereby giving enterprises and organisations an edge in the growing digital marketplace, and projecting a positive corporate image.

Since 2013, the Office of the Government Chief Information Officer (OGCIO) and the Equal Opportunities Commission (EOC) have joined hands to organise an annual Web Accessibility Recognition Scheme (Scheme) to show appreciation to enterprises and organisations for making their websites accessible. In 2014, more than 160 websites and mobile apps were recognised, nearly doubling the number of websites awarded in 2013, reflecting the community’s increasing commitment to drive web accessibility. This year, two new awards, namely Triple Gold Award and Designer Award are introduced to laud organisations’ continuous efforts and accomplishments in adopting web accessibility, and the ingenious efforts of their technology partners in this regard.


Objectives

  • Encourage local enterprises and organisations to adopt accessibility design in their websites and mobile apps;
  • Recognise the efforts and accomplishments of organisations that have adopted accessibility design in their websites and mobile apps; and
  • Provide advisory support to help participating organisations make their websites and mobile apps accessible.

Benefits of Participation

Participating organisations can establish a caring image and receive free assessment, training and advisory support to improve the accessibility of their websites and mobile apps.

✓   Social Responsibility and Legal Requirement

  • Making websites and mobile apps accessible and friendly to persons with special needs contributes to a caring and inclusive society
  • Complying with the Disability Discrimination Ordinance (Cap 487)

✓   Recognition and Achievements

  • Receiving an award as a recognition of corporate social responsibility which helps build a positive corporate image
  • Displaying a widely recognised logo to demonstrate an achievement in meeting accessibility requirements

✓   Cost Saving

  • Adopting good coding practices required of accessible websites makes maintenance easier and achieves cost savings in the long run

✓   Enhancing Competitiveness

  • Widening online customer base
  • Making websites accessible facilitates more prominent ranking in search engine results, which in turn helps business development
  • Enhancing usability for everyone, disabled or not

Eligibility

Open to all local enterprises and organisations including companies, non-governmental organisations (NGOs), educational institutions and public sector organisations.


Awards

Website Stream
Silver Award Meet all 14 judging criteria under Silver Category to provide basic web accessibility features
Gold Award Attain Silver Award level and meet all 10 judging criteria under Gold Category for better accessibility
Triple Gold Award Attain Gold Award for 3 consecutive years
Most Favourite Website Award Attain Triple Gold Award and obtain the top 3 number of votes in public voting
Mobile App Stream
Silver Award Meet all 11 judging criteria under Silver Category to provide basic mobile app accessibility features
Gold Award Attain Silver Award level and meet all 7 judging criteria under Gold Category for better accessibility
Most Favourite Mobile App Award Attain Gold Award and obtain the top 3 number of votes in public voting

Designer Award for Website/App Developers

  • All gold/silver awardees can nominate the developers of their websites/mobile apps for a Designer Award. The top three companies that have developed the most number of awarded websites and/or mobile apps in this year will attain the Designer Award and receive a cash bonus of HK$10,000 each.
  • In the event of a tie, the Awardees will be determined by the Government on account of the overall accessibility of the websites/mobile apps developed by them.

Timeline

Key Tasks Period
Application Now - 31 December 2014
Briefing Session 24 October 2014
Assessment and Enhancement 3 October 2014 – 30 January 2015
Technical Workshops 3 November 2014 – 30 January 2015
Re-assessment 2 January 2015 - 20 February 2015
Voting for Most Favourite Website/Mobile App Awards 2 March 2015 – 23 March 2015
Awards Presentation April 2015

Winners will be notified in early April 2015.


Application Procedures

Please refer Guide to Application, Leaflet and complete the Application Form(s) [Website Stream] [Mobile Stream] and return it together with supporting documents to the Office of the Government Chief Information Officer in person or by post to the following address on or before 31 December 2014:

Web Accessibility Campaign Programme Office
Office of the Government Chief Information Officer
15/F, Wanchai Tower, 12 Harbour Road, Wan Chai, Hong Kong


A briefing session will be organised on 24 October to introduce the details of the scheme and the web accessibility requirements. Interested organisations and developers can enrol the briefing by sending the following contact information to wac@ogcio.gov.hk on or before 17 October 2014.

  • Name of organisation
  • Name of participant with job title, Email and telephone no.

Enquiries

Tel. no.: 2582 4606
Fax no.: 2802 4549
Email address : wac@ogcio.gov.hk

The Government reserves the right to make the final decision on any matters about the Recognition Scheme.

Advisory Committee

 




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