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Seminar on "Building a Customer-centric &
Accessible Website - The GovHK Experience"
(31 August 2007)

Organised by the Office of the Government Chief Information Officer, the seminar was held on 31 August 2007 at the Lecture Theatre, 1/F, HKPC Building.

At the seminar, speakers shared their experience in developing GovHK (www.gov.hk), the one-stop shop for online government information and services, their view on the importance of engaging the customers, the approach of GovHK in building a truly inclusive website, as well as how to optimise website to improve search rankings.

Two half-day sessions were held in the morning and afternoon respectively, attracting nearly 170 audiences. The seminar was very well received and most audiences found the presentations inspiring and ranked high on the seminar's usefulness.

The audience
The audience
Q & A Session
Q & A Session
Group photo of  guest speakers
Group photo of guest speakers

Topics:

Session 1 (Morning Session)Session 2 (Afternoon Session)

Topic: Developing a Citizen-centric One-stop Portal - GovHK PDF (2.4M) (Chinese version)

Ms. Ida Yeung, Senior Manager, Product Development and Marketing,
Special Duties Division, Office of the Government Chief Information Officer

The speaker shared the experience in developing GovHK, the new one-stop portal of the HKSAR Government, with emphasis on making the portal citizen-centric with inputs obtained from a series of customer research and consultations with representative bodies.

Topic: Promoting Your Website through Search Engine Optimization PDF (0.6M)

Mr. Samuel Pun, Product Development Manager, Search and Community,
Yahoo! Hong Kong Limited

A high proportion of web traffic is driven by search engines. The first thing many users do is typing a keyword in the search box especially on a large website. This session discussed the benefits of optimizing your website for better search rankings and the DOs and DON'Ts on search engine optimization.

Topic: User Sharing - Web Accessibility - A Right Design for All (Chinese version)

Mr. Tong Wan Ming,
Member of Hong Kong Blind Union

This presentation discussed the common barriers encountered by visually impaired people in using the web, the different needs of people with varying degree of visual impairment.

Topic: User Sharing - An accessible eLife - user perspective with illustration of websites PDF (3.8M) (Chinese version) PDF (3.1M)

Mrs Grace Chan, JP,
Chief Executive, Hong Kong Society for the Blind

This presentation discussed "eLife and Web accessibility", how to create a website catering for specific needs of people with visual impairment, and how to increase opportunities of all people by the accessible website.

Topic: Going Beyond Basic Web Accessibility PDF (1.8M) (Chinese version)

Mr. Vinci Chou, Systems Manager,
Special Duties Division, Office of the Government Chief Information Officer

The speaker discussed the special accessibility features in GovHK and how GovHK has gone far beyond basic accessibility to create a website that is truly inclusive. Optimizing GovHK to improve search engine rankings and the use of a Web Content Management System in ensuring a consistent user experience in GovHK were also discussed.

Q & A Session



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This site would like to thank the speakers for the permission to reproduce the above presentation materials here.


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