Contents

1. Introduction
2. Internet Information Dissemination Strategies
   1. To Build Homepages on Clear Objectives and a Client-centric Design
   2. To Make Use of Government Homepages as an Efficient Means of Disseminating Information
   3. To Strengthen Interactive Elements in Homepages
   4. To Promote Electronic Services to the Public
3. Internet Resource Centre, and Central Internet Gateway Support Team
4. Content of Homepages
   1. Defining Web Content
   2. Essential and Useful Information
      1. Essential information
      2. Useful information
5. Editing Content for the Web
6. Updating of Information
7. Ensuring Content Accessibility
   1. Using New Technologies
   2. Providing Documents for Downloading
   3. Providing Interactive Content
   4. Making Homepages More Easily Accessible to People with Disabilities
   5. Labelling of Government Websites
8. Presentation
   1. Common Look and Feel for Government Websites
   2. Ensuring Site Visibility to Potential Users
      1. Using meta data to assist search engine registration
      2. Regular re-registration in prominent search engines
      3. Facilitate search engines indexing
9. Specific Notes in Producing and Developing Homepages
   1. Web Pages
      1. Chinese
      2. Provision of online forms
      3. Statements for collecting personal data online
      4. Links to other websites
      5. Links to GovHK and Brand Hong Kong logo
      6. Use of National and Regional Flags and Emblems
      7. Disclaimer
      8. Security Statement
      9. Chat room and discussion groups
      10. Selecting contractors
   2. Design
      1. Graphics
      2. Clickable pictures/image maps
      3. Backgrounds
      4. Pictures
      5. Animation
      6. Audio-visual materials
      7. Multimedia effects
      8. Title for each web page
      9. Use of Cascading Style Sheets (CSS)
   3. Technical Aspects
      1. Uploading files onto the Central Internet Gateway
      2. Test and production environments
      3. Account/password control
      4. Browsers
      5. Screen resolution
      6. Security
      7. Markup validation
   4. Daily Management
      1. Visitor records
      2. Email box
      3. Recoverability of web contents
   5. Useful Links
10. Management of Government Homepages
    1. Composition of the Working Group
    2. Duties of the Working Group
    3. Responding to Users’ Feedback and Analysing Traffic Information
    4. Training
11. Copyright issues on the Internet
    1. Guarding against Infringing Copyright of Others
    2. Protecting Your Copyright on the Internet
    3. Copyright Issue in the Conversion of Traditional Chinese Character Version Content into Simplified Chinese Character Version

Appendix

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